3. Public Relations   (Cat No. 226-C)

1 - The Public Relations Speech (5-7 minutes)
* Prepare a talk that will build goodwill for your organization by supplying useful information of interest to the audience

2 - Resources for Goodwill (8-10 minutes)
* Research the operation and benefits of an organization or company
* Prepare a talk designed to build goodwill toward it by presenting factual information
* Analyze the common interests of your audience and focus your presentation on those interests
* Effectively use at least one visual aid to enhance the audience's understanding

3 - The Persuasive Approach (8-10 minutes)
* Direct a persuasive appeal to the audience's self-interests using a combination of fact and emotion in a speech delivered in such a manner that it appears extemporaneous
* Persuade the audience to adopt your viewpoint by the use of standard persuasive techniques

4 - Speaking Under Fire (6-8 minutes (speech), plus 8-10 minutes (question period))
* Prepare a talk to persuade a hostile audience at least to consider your position on a controversial issue
* Conduct a question and answer period on the speech subject

5 - The Media Speech (8-10 minutes + 30 seconds)
* Write a speech script on behalf of a social cause
* Using the script, present the speech to persuade a general television audience
* Note: This project has special requirements to simulate a television broadcast. Make arrangements in advance for the proper equipment. If at all possible, a club might arrange for their members to witness an actual studio production as a helpful preparation for this project